It all starts with Business Development. You’ve had a great idea. You’ve created an excellent Business Plan. With some effort, you’ve captured solid business financing. Now roll this video forward, imagine you have product in hand, how do you develop your customer base? While this varies from market to market, some universal fundamental steps do exist to create a strong Sales Funnel.
Business Development is the process of converting your Great Idea into a viable entity that eventually becomes self-sufficient and self-sustaining – and ever evolving. Business Development is the organic process of Building Relationships, Identifying Opportunities, Negotiating Deals, Creating a profitable Value Proposition, Developing Strategies, Creating a successful Sales & Marketing Strategy, all while ensuring one’s Great Idea is scalable and sustainable.
